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What to do

What to do if your business social media account is hacked

A hijacked Facebook page, Instagram account or LinkedIn profile can be used to scam your customers and run ads on your card. Recovery runs through the email account behind it.

3 min readCyber Forensics

Reviewed by the ITRS security team · Last updated

Secure the email behind the account

Most social media takeovers start with, or end with, control of the email address on the account. If an attacker can read that inbox, they can reset every password you change. So start there: change the email account's password from a clean device, sign out all sessions, check for forwarding rules and filters, and make sure MFA is on with a method the attacker hasn't changed.

If the email account is a work Microsoft 365 or Google Workspace mailbox, have IT check it properly; see What to do if a Microsoft 365 account is hacked.

Use the platform's official hacked-account recovery

Use only the platforms' own recovery pages. Search for them directly rather than clicking links in messages; 'recovery services' that contact you in comments or DMs are almost always scams.

PlatformOfficial route
Facebook (personal account or Page admin)
facebook.com/hacked, ideally from a device you've used before to sign in; Meta's Help Centre also covers recovering a hacked Page you manage
Instagram
instagram.com/hacked, which offers login links and identity verification
LinkedIn
LinkedIn Help's 'Report a compromised account' form; you may be asked for government ID
Meta Business assets (Pages, ad accounts)
Through the Meta Business Help Centre once a legitimate admin has regained access

Remove unknown admins

  • In Meta Business settings, review everyone with access to the Page, Instagram account and ad accounts. Remove anyone you don't recognize, and any partner business you didn't approve.
  • Check connected apps and integrations, and remove ones you don't use.
  • Reset passwords and turn on two-factor authentication for every remaining admin, preferably with an authenticator app or security key.
  • On LinkedIn, review Page super admins and content admins.
  • Review recent posts, messages and changes to the page name, URL and contact details.

Warn your customers

Attackers use hijacked business accounts to message followers with fake giveaways, 'verify your account' links, cryptocurrency offers or payment requests. Once you have control, post a short notice; if you can't, use your website, email list and other channels.

Suggested wording: "Our [platform] account was accessed by someone else between [dates]. Please ignore any messages or posts from us in that period asking for payment, logins or personal details. We never ask for payment through direct messages. If you clicked a link or sent money, contact your bank and report it at reportcyberandfraud.canada.ca."

Payment methods on ad accounts

Hijacked ad accounts are often used to run scam ads charged to your card. Check billing and ad history, pause unknown campaigns, remove payment methods you didn't add, and call your card issuer about fraudulent charges. Report the unauthorized ad spend to the platform through its business support channels and keep screenshots of everything.

Prevent next time

  • Keep at least two trusted admins, using personal accounts with strong MFA, and remove former staff and agencies promptly.
  • Register social accounts to a role mailbox the company controls (with MFA), not a former employee's address.
  • Don't share passwords; give each person their own access through the platform's business tools.
  • Train admins on fake 'copyright violation' and 'page will be disabled' messages, a common phishing lure aimed at page managers.
  • If customers lost money or personal information was exposed, call our 24/7 line at (289) 582-9930.

Common questions

No. People offering to recover hacked accounts in comments or direct messages are almost always running a second scam. Use only the platform's own recovery tools.

Keep reading

Related reading.

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